Prune delivers a 5-component GTM Stack Audit in 3 weeks — telling you which tools to keep, cut, and add, and exactly where your revenue pipeline is leaking money.
Guaranteed: We identify $100,000+ in annual savings — or the audit is free.
They don't need to be solved independently — they compound each other. Prune breaks the cycle.
40–70 GTM tools, accumulated through acquisitions and budget cycles. Auto-renewals happening silently. Nobody owns the complete picture.
31% of inbound leads arrive without a lead source. 18% of MQLs sit unworked for 48+ hours. 12% duplicate contact rate. Each failure has a dollar value nobody has quantified.
Your CEO wants AI deployed. But 78% of companies that have purchased an AI GTM tool have data quality below 5/10. The tools fail — not because AI doesn't work, but because nobody fixed the foundation first.
Your CFO wants every tool justified. Your CRO wants to know which systems produce pipeline. Your CEO wants an AI strategy. You need the data layer to answer all three — before you're asked again.
Each component informs the next. The Stack Discovery feeds the ROI Scorecard. The L2C Health Score explains the AI Readiness gaps. This is a system, not a checklist.
Complete inventory from Finance AP, SSO, contracts, and shadow interviews. Every tool — cost, users, integrations, renewal date.
Every tool scored 1–10 on usage, impact, integration depth, and cost efficiency. Keep / Review / Cut classification per tool.
30/60/90-day prioritized action plan with savings estimates, vendor briefs, and change management messaging per tool.
10 Salesforce health signals audited via read-only SOQL queries. Every red signal gets a dollar-value revenue impact estimate.
3-dimension assessment: data quality, integration depth, process maturity. Tells you which AI tool to deploy first — and what to fix first.
No engineering work required. Read-only access only — we never write to your systems.
If Prune doesn't identify at minimum $100,000 in annual GTM savings,
the audit is free. No questions asked. Not a partial refund — free.
We can offer this because we've run this methodology at real companies
and know what we'll find. We've never triggered the guarantee.
Prune isn't built by a consultant who studied this problem. It's built by the person who lived it — at Freshworks, Amazon, TikTok, and Synopsys. The methodology is built on 15 years of doing this manually at real companies with real stakes.
ARR impact from a single GTM systems transformation at Freshworks (~$800M ARR)
Annual savings from identifying and cutting 25+ redundant tools from one M&A acquisition
GTM tools governed simultaneously — Salesforce, Marketo, Outreach, Gong, Clay, ZoomInfo, and more
Operator experience as the person responsible for the revenue tech stack — not advising it
Formerly at
"I built Prune because I kept wishing it existed. I was the buyer of this product for fifteen years."
Start with the audit. The savings pay for everything else.
The complete 5-component audit — delivered in 3 weeks.
Continuous stack intelligence — catch what rebuilds after the audit.
Live dashboard, multi-team coverage, and dedicated support.
The kickoff checklist takes 30 minutes to fill out. The readout is 3 weeks later. The savings start the month after.
🛡 The guarantee: If Prune doesn't identify at minimum $100,000 in annual GTM savings — the audit is free. We've never triggered it.